Stability | National Support | Commitment to Customer Satisfaction | Price | Service | Quality | How Do We Do This?

Print Buyers Beware: It's A Jungle Out There. One look in the local phone book shows an industry that's overrun with rivals. There's everything from quick stops to fancy shops, with hundreds of options in between. Color Express offers you quality, fast turnaround, and economical pricing, but you read the competition's literature, and the same promises are made. So what makes Color Express different? What makes us the trendsetter in the short-to-medium run color market? Read on.

Stability

The seeds for Color Express were planted more than a decade ago when the constant demand for affordable, short run quality printing was virtually unachievable. Large shops, even if they had the equipment to run a "short run" job, were not willing to pass on an appealing price to their customers because of burdensome overhead charges.

Welcome, Color Express.

Our first seeds started blooming in Minneapolis, MN in 1983. Located in a highly visible, heavily traveled design and advertising center, Color Express installed its first Heidelberg 4-color GTO press and published a price list. Marketing efforts and word-of-mouth advertising spread, creating the need for 24-hour a day press operation in that small shop. The steady growth of Color Express continued as did the belief in affordable 4-color printing that matched--or exceeded-- the quality that was being produced in the larger print shops. Our growth and success has expanded nationally as we continue to make believers of print buyers across the United States.

National Support

Our nationwide locations in major cities and printing markets provide our customers with the strength, stability and support of a major commercial printer but with the added "peace of mind" of producing the job locally. All of Color Express' procedures were tried, tested, and refined in our first installation. Our customers clearly benefit from our efforts in creating a streamlined, cost-effective print shop. In fact, we know what we started is a good thing when we see the local competition trying hard to copy our niche!

Commitment to Customer Satisfaction

Service-oriented companies seem to make so many promises and use so many "buzz" words, it's sometimes difficult to really know what is being promised and how genuine that promise is. What does a company really mean when it says it is "committed to satisfying the customer"? At Color Express, no matter what we say about our commitment to service, it is by our actions that our commitment is truly measured.

Price

Our published price list is one of our commitments. We provide consistent, "no surprises" pricing for our customers. Our price list covers a range of quantities, including Single Sheet (8½" x 11 and 11" x 17" flat) and Postcard (4¼" x 6") pricing on a standard, #1 grade house paper. If your job specifications require a custom quote, a Color Express representative will quickly respond to these requests and will gladly explain these costs. Our price list is designed to be user-friendly, not a matrix of quantities, sizes, paper stocks and add-on charges for different turnaround timetables.

Once we publish our price list, our track record proves that we commit to those prices; it's not uncommon to maintain prices for one to two years barring significant increases in the paper industry. Take a look at other published prices, and you will find revisions sometimes as frequently as every 3 - 6 months. Even if the competition's prices are "slashed", doesn't it make you wonder?

Service

Commitment to price is only part of our goal of customer satisfaction. Our staff, from those that greet you to those that print, trim and box your job, are dedicated to giving you the highest quality, as quickly as you need it. To do this, we invite your comments, criticisms, praise and suggestions by asking you to complete and return the How Are We Doing? mailing sent out annually. We truly want to know that we are meeting or exceeding your expectations.

Quality

Our commitment to the highest quality printing is clear in our promotional literature and samples. Give us your highest quality, most closely inspected work - we believe you'll be pleased. Don't be misled by our promise of quick turnaround and low prices: quality does not suffer at Color Express just because you've gotten a great deal and delivery in just a few days!!

How can we promise the highest quality? Simply, because each job that is produced at Color Express is run individually, not ganged, on our presses. Quite often prospective customers assume that pricing and turnaround can only be accomplished by having their job run simultaneously with a few others to get the most profitability out of a press run. Not true at Color Express. Our press operators are dedicated to matching color to proofs and art work on your job alone. All jobs are run individually - and given individual attention. This fact is very important to consider when comparing Color Express to another printer.

Premium quality is also delivered because of our investment in the very best equipment. We provide precision registration, color control and quality on the Heidelberg 4-color GTO presses installed at each of our locations. Just because our prices are competitive doesn't mean your work is being run on second-rate equipment.

How Do We Do This?

Color Express has carved out the niche: we saw the need for high quality, short-to-medium run printing more than a decade ago and have the advantage of many years of experience to perfect our process. Our customers keep coming back because of our streamlined service; 4 color process printing short - to - medium runs, consistent pricing, and delivery in 2 - 3 days.

We welcome soon - to - be and existing customers to tour any of our shops. Come in and see for yourself just how we are able to do what we say we will do. We are dedicated to providing you the very best 4- color printing. On your next project, choose Color Express.